Reference found on Pinterest, saved by Chris Walker. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Open cream tin forming a crescent moon

A flat deep navy background with a soft vignette, shot straight from above. An open tin of white cream is partly covered by its matching navy lid, so the cream reads as a glowing crescent moon against a night sky. Soft, even lighting and a subtle drop shadow keep it quiet. It works as a single-idea visual pun with no extra decoration.

Palette

#28293e

Layout: The product sits dead centre on an empty navy field. Its lid is shifted to one side so the white cream shows as a crescent, and the logo is centred on the lid. Plenty of negative space all around.
Typography: Bold geometric sans caps for the wordmark, with a small italic serif underneath for the product name.

All creative ads for skincare and cosmetics brands, salons and beauty brands

photographic
minimal
dark
cream jar
crescent moon visual metaphor
night blue
calm
clever
serene

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Add your brand details and pick an AI. The prompt keeps this design's idea and style, and swaps in your brand.

Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

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Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Open cream tin forming a crescent moon.
- Look and feel: A flat deep navy background with a soft vignette, shot straight from above. An open tin of white cream is partly covered by its matching navy lid, so the cream reads as a glowing crescent moon against a night sky. Soft, even lighting and a subtle drop shadow keep it quiet. It works as a single-idea visual pun with no extra decoration.
- Layout: The product sits dead centre on an empty navy field. Its lid is shifted to one side so the white cream shows as a crescent, and the logo is centred on the lid. Plenty of negative space all around.
- Typography: Bold geometric sans caps for the wordmark, with a small italic serif underneath for the product name.
- Colours: #28293e (background #28293e, text #f5f5f5, accent #f5f5f5).
- Mood and details: calm, clever, serene, cream jar, crescent moon visual metaphor, night blue.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/114982596731176831-2dc07fd6fbd1.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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