Double-exposure silhouette of Rama with an archer inside the sun

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Dussehra · Instagram post · Reference

Double-exposure silhouette of Rama with an archer inside the sun

A warm peach-to-yellow sky with flat cartoon clouds sits behind a huge red-orange silhouette of a deity figure wearing a tilak and a quiver of white arrows. Inside the figure glows a golden sun with a black archer drawing a bow beside a temple skyline, creating a nested double-exposure focal point. The lower third is a solid charcoal ground that grounds the composition and holds the copy. The finish is flat vector with soft gradients.

Palette

#f3c277
#202221
#ef6136
#ed3b1c
#f5a03c
#48413c

Layout: A large orange bust silhouette fills the upper two-thirds, and a black archer and temple skyline sit in a sun disc at its chest. The logo is in the top right. A dark lower band holds the centred message and a serif greeting framed by two arrows, with social icons at bottom left and the URL at bottom right.
Typography: Elegant high-contrast serif in muted tan for the greeting; clean light geometric sans for the body with the brand name in bold; bold extended sans for the logo.

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Lord Rama silhouette
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setting sun
temple silhouette
tilak
heroic
devotional
warm

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Design an original Dussehra Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Double-exposure silhouette of Rama with an archer inside the sun.
- Look and feel: A warm peach-to-yellow sky with flat cartoon clouds sits behind a huge red-orange silhouette of a deity figure wearing a tilak and a quiver of white arrows. Inside the figure glows a golden sun with a black archer drawing a bow beside a temple skyline, creating a nested double-exposure focal point. The lower third is a solid charcoal ground that grounds the composition and holds the copy. The finish is flat vector with soft gradients.
- Layout: A large orange bust silhouette fills the upper two-thirds, and a black archer and temple skyline sit in a sun disc at its chest. The logo is in the top right. A dark lower band holds the centred message and a serif greeting framed by two arrows, with social icons at bottom left and the URL at bottom right.
- Typography: Elegant high-contrast serif in muted tan for the greeting; clean light geometric sans for the body with the brand name in bold; bold extended sans for the logo.
- Colours: #f3c277, #202221, #ef6136, #ed3b1c, #f5a03c, #48413c (background #f3c277, text #202221, accent #ed3b1c).
- Mood and details: heroic, devotional, warm, Lord Rama silhouette, archer, quiver and arrows, setting sun, temple silhouette, tilak.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/1140325568180544332-570736f7d31d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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