Puttu cylinder as arrow on golden bow under arc of curry bowls

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Dussehra · Instagram post · Reference

Puttu cylinder as arrow on golden bow under arc of curry bowls

Saturated red background with a subtle radial glow and a thin ornate paisley border. Photographed curries in white bowls form a rainbow-like arc over a metallic gold bow, and a white steamed puttu forms the arrow. The cutout photography sits on the flat colour with soft drop shadows, and the packaging shot anchors the corner.

Palette

#c91f24
#e21e25
#a52e25
#c56e4f
#d29b7b
#e5d8cf

Layout: A centred golden bow with a puttu cylinder standing in as the arrow shaft, with an arc of food bowls above it. The greeting is centred at the bottom, the product pack sits bottom-left and the logo tab is top-right.
Typography: Decorative light serif in white, with 'Happy' in small caps above a larger ornamental 'Dussehra'.

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photographic
traditional
bright
bow and arrow
food bowls arc
puttu
ornamental border
product pack
festive
celebratory
bold

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Design an original Dussehra Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Puttu cylinder as arrow on golden bow under arc of curry bowls.
- Look and feel: Saturated red background with a subtle radial glow and a thin ornate paisley border. Photographed curries in white bowls form a rainbow-like arc over a metallic gold bow, and a white steamed puttu forms the arrow. The cutout photography sits on the flat colour with soft drop shadows, and the packaging shot anchors the corner.
- Layout: A centred golden bow with a puttu cylinder standing in as the arrow shaft, with an arc of food bowls above it. The greeting is centred at the bottom, the product pack sits bottom-left and the logo tab is top-right.
- Typography: Decorative light serif in white, with 'Happy' in small caps above a larger ornamental 'Dussehra'.
- Colours: #c91f24, #e21e25, #a52e25, #c56e4f, #d29b7b, #e5d8cf (background #c91f24, text #e5d8cf, accent #c56e4f).
- Mood and details: festive, celebratory, bold, bow and arrow, food bowls arc, puttu, ornamental border, product pack.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/111816003243127277-4cba659a7269.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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