Sleeping sheep sprawled over a computer keyboard and mouse

Reference found on Pinterest, saved by Shady Mohamed. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Eid · Instagram post · Reference

Sleeping sheep sprawled over a computer keyboard and mouse

The background is an off-white studio backdrop with soft, curved grey shading and a large gradient-grey circle behind the hero. A photoreal fluffy sheep lies flat and asleep, its limbs splayed, in front of a black wireless keyboard and mouse, lit by soft diffused studio light with gentle contact shadows. Vivid orange is the only accent colour, used in the Arabic lettering, the headline and a small underline. The finish is gallery-clean and editorial, with deadpan humour.

Palette

#e6e6e5
#d0ccc6
#c5b1a1
#a4947f
#443f3b
#7e6c59

Layout: The poster is symmetrical. A large grey circle in the upper half holds stacked orange Arabic lettering, and the sheep lies across the lower edge of the circle with the keyboard and mouse in front of it. The two-tone English headline is centred below, and small caps text sits in the four corners with plenty of white space.
Typography: Heavy, geometric, blocky orange Arabic display lettering. The headline is widely tracked sans caps, with the first word in bold orange and the second in light grey. Tiny sans caps in the corners.

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Design an original Eid Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Sleeping sheep sprawled over a computer keyboard and mouse.
- Look and feel: The background is an off-white studio backdrop with soft, curved grey shading and a large gradient-grey circle behind the hero. A photoreal fluffy sheep lies flat and asleep, its limbs splayed, in front of a black wireless keyboard and mouse, lit by soft diffused studio light with gentle contact shadows. Vivid orange is the only accent colour, used in the Arabic lettering, the headline and a small underline. The finish is gallery-clean and editorial, with deadpan humour.
- Layout: The poster is symmetrical. A large grey circle in the upper half holds stacked orange Arabic lettering, and the sheep lies across the lower edge of the circle with the keyboard and mouse in front of it. The two-tone English headline is centred below, and small caps text sits in the four corners with plenty of white space.
- Typography: Heavy, geometric, blocky orange Arabic display lettering. The headline is widely tracked sans caps, with the first word in bold orange and the second in light grey. Tiny sans caps in the corners.
- Colours: #e6e6e5, #d0ccc6, #c5b1a1, #a4947f, #443f3b, #7e6c59 (background #e6e6e5, text #443f3b, accent #443f3b).
- Mood and details: humorous, clean, modern, sheep, keyboard and mouse, grey circle, Arabic lettering.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/1113726182880510527-47dd914d6b72.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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