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Reference found on Pinterest, saved by Ugur Tiryaki. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal
Instagram post · Reference
Instagram post: Roadside billboard of a red coffee mug whose steam comes from a real factory chimney
Clear blue daytime sky over an urban highway with trucks and cars in crisp sunlight. A dark brown billboard shows a glossy red mug placed so that real white smoke from the industrial chimney behind it looks like the mug's steam, billowing up into the sky. The smoke is the focal point and ties the product to its surroundings. The finish is a realistic, lightly composited photo with warm sunlight and soft haze.
Reference image for inspiration. Editable source files are not included.
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