Smile photo as a framed jigsaw puzzle with a missing tooth piece

Reference found on Pinterest, saved by cherise john. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Smile photo as a framed jigsaw puzzle with a missing tooth piece

Flat muted sage-green wall with a matching sage frame hanging on it. Inside the frame is a close-up photo of smiling lips and white teeth, printed as a jigsaw puzzle with one tooth piece missing; a realistic hand in a green knit sleeve holds that white puzzle piece nearby. Soft, even studio light and subtle drop shadows give it tactile depth. It is a single conceptual metaphor with a restrained two-colour palette of green and warm skin tones.

Palette

#6f8477
#465346
#626557
#ad9988
#2d3228
#c9b1a0

Layout: A centered two-line headline sits at the top, with a large square framed puzzle in the middle and a hand coming in from the lower right. The logo sits bottom-left and the URL bottom-right, with even sage-green negative space around everything.
Typography: Bold white rounded geometric sans on the first line and a lighter weight of the same sans on the second; a small white sans for the URL

All creative ads for dental clinics, hospitals and clinics

photographic
minimal
jigsaw puzzle
smile close-up
missing piece
hand placing piece
picture frame
clever
calm
reassuring

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Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Smile photo as a framed jigsaw puzzle with a missing tooth piece.
- Look and feel: Flat muted sage-green wall with a matching sage frame hanging on it. Inside the frame is a close-up photo of smiling lips and white teeth, printed as a jigsaw puzzle with one tooth piece missing; a realistic hand in a green knit sleeve holds that white puzzle piece nearby. Soft, even studio light and subtle drop shadows give it tactile depth. It is a single conceptual metaphor with a restrained two-colour palette of green and warm skin tones.
- Layout: A centered two-line headline sits at the top, with a large square framed puzzle in the middle and a hand coming in from the lower right. The logo sits bottom-left and the URL bottom-right, with even sage-green negative space around everything.
- Typography: Bold white rounded geometric sans on the first line and a lighter weight of the same sans on the second; a small white sans for the URL
- Colours: #6f8477, #465346, #626557, #ad9988, #2d3228, #c9b1a0 (background #465346, text #c9b1a0, accent #c9b1a0).
- Mood and details: clever, calm, reassuring, jigsaw puzzle, smile close-up, missing piece, hand placing piece, picture frame.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/105623553758471581-1cde3c9d918e.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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