Lipstick-drawn tic-tac-toe grid with hearts, Xs and skincare products

Reference found on Pinterest, saved by Daniela Hernández. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Valentine's Day · Instagram post · Reference

Lipstick-drawn tic-tac-toe grid with hearts, Xs and skincare products

The background is a warm cream paper texture. A tic-tac-toe grid is painted in textured crimson lipstick strokes. Taupe-brown matte jars and pump bottles, shown flat-lay with soft shadows, stand in for the O pieces next to smeared red Xs and hearts. The palette is limited to cream, red and earthy taupe, which keeps it refined. The playful game metaphor makes it a clean, flirty Valentine's post.

Palette

#f8f0e5
#bd1721
#e0a4a0
#edcfc7
#d7696e
#a18f7b

Layout: The headline sits centred at the top, with a large script S flowing into the rest of the word and a small spaced caps line tucked above it. A big hand-painted grid fills the centre and lower part of the frame. Its cells hold red Xs, painted hearts, and product jars and pump bottles as the game pieces. The warm off-white margins are left generous.
Typography: An elegant red script initial combined with an italic high-contrast serif; small tracked sans-serif caps as the kicker.

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minimal
typographic
playful
tic-tac-toe grid
lipstick strokes
hearts
X marks
product jars
playful
romantic
elegant

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Design an original Valentine's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Lipstick-drawn tic-tac-toe grid with hearts, Xs and skincare products.
- Look and feel: The background is a warm cream paper texture. A tic-tac-toe grid is painted in textured crimson lipstick strokes. Taupe-brown matte jars and pump bottles, shown flat-lay with soft shadows, stand in for the O pieces next to smeared red Xs and hearts. The palette is limited to cream, red and earthy taupe, which keeps it refined. The playful game metaphor makes it a clean, flirty Valentine's post.
- Layout: The headline sits centred at the top, with a large script S flowing into the rest of the word and a small spaced caps line tucked above it. A big hand-painted grid fills the centre and lower part of the frame. Its cells hold red Xs, painted hearts, and product jars and pump bottles as the game pieces. The warm off-white margins are left generous.
- Typography: An elegant red script initial combined with an italic high-contrast serif; small tracked sans-serif caps as the kicker.
- Colours: #f8f0e5, #bd1721, #e0a4a0, #edcfc7, #d7696e, #a18f7b (background #f8f0e5, text #bd1721, accent #d7696e).
- Mood and details: playful, romantic, elegant, tic-tac-toe grid, lipstick strokes, hearts, X marks, product jars.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/102879172734087899-31f42e21b110.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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