Mother and daughter's hands holding an old photo, with the mother wearing jewellery

Reference found on Pinterest, saved by Muskan Lohiya. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Mother's Day · Instagram post · Reference

Mother and daughter's hands holding an old photo, with the mother wearing jewellery

An intimate, editorial lifestyle photo shot from behind two women: one in a burnt-orange saree, the other in an ivory textured kurta. Soft, warm natural light falls on the hands, a pink-stone kundan ring with a pearl halo and an enamel bangle set with pearls. A faded monochrome photo of the pair adds a nostalgic story within the image. The palette is muted and earthy, with a shallow depth of field and a film-like grade.

Palette

#663312
#7e4a1f
#461b05
#996333
#cabca4
#140801

Layout: Over-the-shoulder photo with the held black-and-white print and the mother's jewelled hand in the upper centre. A three-line headline sits over the dark orange saree in the lower left, with no logo or other clutter.
Typography: Elegant light serif in sentence case, white, set large with generous leading

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nostalgic
tender
warm

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Design an original Mother's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Mother and daughter's hands holding an old photo, with the mother wearing jewellery.
- Look and feel: An intimate, editorial lifestyle photo shot from behind two women: one in a burnt-orange saree, the other in an ivory textured kurta. Soft, warm natural light falls on the hands, a pink-stone kundan ring with a pearl halo and an enamel bangle set with pearls. A faded monochrome photo of the pair adds a nostalgic story within the image. The palette is muted and earthy, with a shallow depth of field and a film-like grade.
- Layout: Over-the-shoulder photo with the held black-and-white print and the mother's jewelled hand in the upper centre. A three-line headline sits over the dark orange saree in the lower left, with no logo or other clutter.
- Typography: Elegant light serif in sentence case, white, set large with generous leading
- Colours: #663312, #7e4a1f, #461b05, #996333, #cabca4, #140801 (background #140801, text #cabca4, accent #996333).
- Mood and details: nostalgic, tender, warm, vintage photograph, kundan ring, pearl bangle, hands, saree.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/10203536652609327-509d7d32e6a7.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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