A hand erasing the chalk word 'ignorance' on a green board

Reference found on Pinterest, saved by Mohd Aatif Khan. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Teachers Day · Instagram post · Reference

A hand erasing the chalk word 'ignorance' on a green board

A textured green chalkboard background with subtle smudges and even lighting. A realistic hand holding a red felt duster rubs out a white chalk word, leaving a dusty smear. The palette is board green, white chalk and a red accent. The finish is a simple photographic composite.

Palette

#366d2d
#245b19
#194c0d
#5c8859
#c1aa99
#b0705f

Layout: A hand with an eraser comes in from the left to the center, wiping a large chalk word. The logo is top left and a small right-aligned tagline sits top right. The centered greeting, date and contact details sit in the lower third.
Typography: Rough chalk-textured Devanagari display word; clean white Devanagari sans for the greeting; bold green-tinted sans for the name

photographic
typographic
minimal
blackboard
duster eraser
chalk word
hand
thoughtful
meaningful

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Design an original Teachers Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: A hand erasing the chalk word 'ignorance' on a green board.
- Look and feel: A textured green chalkboard background with subtle smudges and even lighting. A realistic hand holding a red felt duster rubs out a white chalk word, leaving a dusty smear. The palette is board green, white chalk and a red accent. The finish is a simple photographic composite.
- Layout: A hand with an eraser comes in from the left to the center, wiping a large chalk word. The logo is top left and a small right-aligned tagline sits top right. The centered greeting, date and contact details sit in the lower third.
- Typography: Rough chalk-textured Devanagari display word; clean white Devanagari sans for the greeting; bold green-tinted sans for the name
- Colours: #366d2d, #245b19, #194c0d, #5c8859, #c1aa99, #b0705f (background #245b19, text #c1aa99, accent #366d2d).
- Mood and details: thoughtful, meaningful, blackboard, duster eraser, chalk word, hand.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/10203536650459218-dc7d8dc505e1.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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