Large painted Ganesha idol vs small clay idol beside a height ruler

Reference found on Pinterest, saved by Mohd Aatif Khan. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Ganesh Chaturthi · Instagram post · Reference

Large painted Ganesha idol vs small clay idol beside a height ruler

A flat pale-grey background with generous negative space. A cutout photo of a brightly painted plaster Ganesha in pink, yellow and red contrasts with a small unpainted terracotta idol, and a thin blue-grey ruler between them makes the point about scale. Only soft contact shadows ground the objects, giving a clean, editorial concept-ad finish.

Palette

#f4f5f7
#dbdedf
#c4c0bf
#a6917f

Layout: In the upper half, a tall colourful idol at the left and a tiny clay idol at the right flank a centred vertical measuring scale, with the labels EGO and ECO below them. Centred copy sits in the lower middle, the logo is centred below it, a vertical URL runs down the top-left edge and a small tag sits bottom right.
Typography: Light grey humanist sans for the line, with key words in bold green and grey caps; a thin geometric wordmark in the logo.

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Design an original Ganesh Chaturthi Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Large painted Ganesha idol vs small clay idol beside a height ruler.
- Look and feel: A flat pale-grey background with generous negative space. A cutout photo of a brightly painted plaster Ganesha in pink, yellow and red contrasts with a small unpainted terracotta idol, and a thin blue-grey ruler between them makes the point about scale. Only soft contact shadows ground the objects, giving a clean, editorial concept-ad finish.
- Layout: In the upper half, a tall colourful idol at the left and a tiny clay idol at the right flank a centred vertical measuring scale, with the labels EGO and ECO below them. Centred copy sits in the lower middle, the logo is centred below it, a vertical URL runs down the top-left edge and a small tag sits bottom right.
- Typography: Light grey humanist sans for the line, with key words in bold green and grey caps; a thin geometric wordmark in the logo.
- Colours: #f4f5f7, #dbdedf, #c4c0bf, #a6917f (background #f4f5f7, text #a6917f, accent #a6917f).
- Mood and details: thoughtful, clean, witty, Ganesha idol, clay idol, height scale ruler.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/10203536650392573-c4c8645d4bd4.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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